Depending on your perspective, this article (via Paid Content) is either empowering or frightening. Most particularly, this quote:

…In a very real sense, everyone is a media entity of some kind now. That doesn’t mean someone with a few hundred followers on Twitter is the equivalent of the New York Times, but it does mean that a large corporation like Tesla Motors is on a much more level playing field with the newspaper than it would ever have been before. In the past, if Tesla didn’t like a review, it could a) call and complain, b) put out a press release and try to get a competitor interested in a story c) launch an expensive lawsuit (which Musk has also done in the past)…

Read the rest of Tesla, The New York Times, and the Leveling of the Media Playing Field at Paid Content

Now, you might read this and immediately feel that your ministry or media platform is being threatened. You might read it and feel that your school or seminary is threatened. You might not feel threatened at all, but it might open your eyes to something that’s been bubbling inside you or your organization for some time now. In all of those cases, good… you are looking at the implications of this tech with the blinders off.

Blinders off? You mean that this isn’t the case of “what can I do to get my/the message into everyone’s hands?” Yes, that’s not just what I mean, but its also the clear implication of this tech’s intersection with faith and why you should run to it, instead of away from it.

“Sir,” the woman said, “I can see that you are a prophet. Our ancestors worshiped on this mountain, but you Jews claim that the place where we must worship is in Jerusalem.” “Woman,” Jesus replied, “believe me, a time is coming when you will worship the Father neither on this mountain nor in Jerusalem. You Samaritans worship what you do not know; we worship what we do know, for salvation is from the Jews. Yet a time is coming and has now come when the true worshipers will worship the Father in the Spirit and in truth, for they are the kind of worshipers the Father seeks. God is spirit, and his worshipers must worship in the Spirit and in truth.” The woman said, “I know that Messiah” (called Christ) “is coming. When he comes, he will explain everything to us.” Then Jesus declared, “I, the one speaking to you—I am he.” (John 4:19-26)

Can you stand to think that the point of this tech is that people will individually make their way towards a relationship with Christ and that the only part you have to play is making known to them there is no central temple, library, or behavior? That’s the implications of this tech, and the connectivity that it brings.

Are you ready for the implications of this activity being that people realize Emmaunel is very much the reality we should be living in daily?