[Case Study] Mobile Cause: Youth Ministry Implements Text Messaging Strategy

A case study on teens, text messaging, and campaign effectiveness has been published over at Mobile Cause. Here’s a snippet:

Florida Church Reaches Youth
RPM: Revolutionary Passionate Ministry — a youth movement of First Baptist Church Eustis — has creatively and strategically implemented mobile tools into their ministry this past year. Here’s what happened when pastors Daniel and JP decided to go mobile:

Weekly attendance before SMS=40-60 kids
After implementing SMS=70-90 kids

Event attendance before SMS=20 kids
After implementing SMS=60 kids

Read the rest of this case study at Mobile Cause (post, PDF).

For additional case stuides, see our Case Studies and Resources page.